Over the Rainbow
Tasked with reinventing the push toy by our friends at Skip Hop, Impel designed and engineered a new take on a classic, based on Skip Hop’s gender-neutral character, Silver Lining Cloud. Now with six sequenced poppers that propel balls over multicolor rainbow tracks.
Where the rubber meets the road
While cost-engineered to be produced and sold within tight margins, Impel insisted on high-friction TPE rubber tires to eliminate the slippage, misfiring, and 1-star reviews that plague its competition. The hollow, extrusion-blow-molded handle is chubby, comfy, and super light.